So what is the wisdom for this week?
Internet trumps all?
Mobile is the new super platform?
Print is dead?
TV is passĂ©?
Mailâ€¦? Forget about it!!
Newspapers? Donâ€™t make me laughâ€¦.
And on and on it goes. Everyday brings us the newest pronouncement of what is in and what is out and sometimes the coolest, newest, hottest must have and what is a relic of the past before it even makes it to broad distribution and use.
What amazes me are the pronouncements by the arbiters of the new who write about items like music sharing or viral networking or out of home channels as if these are phenomenon that they have discovered or uncovered.
Mark my word, the release of the last in the Harry Potter series (I canâ€™t wait) will be one of those moments as they struggle to reconcile the facts that they knowâ€”kids donâ€™t read, people donâ€™t buy books, brick and mortar bookstores are dead, sound bites are all that matter with the other facts of the human conditionâ€”some kids do read, many people buy books, there are actual book stores that flourish and Harry Potter is a big, long book..
So what does it all mean?
Beats meâ€¦but I loved the following and think it sums it up:
Food is an important part of a balanced diet.
And there you have it. No matter what the eating/dieting fad of the moment, at the end of the day, itâ€™s all food.