Not everything in life is “either/or.” In fact, either/or; black and white; right and wrong belongs, if anywhere, in the realm of morality and ethics where I personally believe there are absolutes. Do you agree? Or disagree?
Monday, March 19th, 2007
Balanced Diet
So what is the wisdom for this week?
Internet trumps all?
Mobile is the new super platform?
Print is dead?
TV is passé?
Mail…? Forget about it!!
Newspapers? Don’t make me laugh….
And on and on it goes.
- The funny thing about research and statistics is that they can easily be manipulated to say whatever you need them to. In the right demographic, any book is a best-seller, any disease is the number one killer, any brand is the favorite, and any form of media is preferred. I was in debate in high school - talk about opening ...
- Funny I almost used the lies and damn lies quote as a follow up to this one -- and as Mark says its all about listening
- Ah yes, balance.... Balance requires awareness and awareness requires listening. All of the channels you list are immensely powerful when used relevantly, and how can we adudicate on relevance? Listening to our customers, they will tell us clearly.




