Here Today

Here today? Gone…?

Why do some business enterprises that last literally day…despite big hype and large hoopla…and others endure hundreds of years? Why is the ground littered with the wrecks of so many of the most exalted companies and ideas and technologies of the last ten years and yet so many others flourish and grow and so many older companies continue to thrive and prosper.

Why have we endured 50 years and will we here 50 years from now?

Maybe it’s all based on value proposition—the real value of the company as experienced by clients/users/buyers/customers/ consumers of its products or services.

Is it real? Does it really add value? Does it make a difference?


Is it just trendy or faddy or pseudo-cool?

Last week I wrote about social networking. I suggested that social networking is nothing new. I said that analysts are hyping behavior as old as humankind and unless we understand its true value and potential and the reasons behind them— all the technology in the world will not make it more successful.

Follow this link:

See my point?

Here is the problem. When we allow fad to dictate our business behavior, we might be successful in the short term. But, are we really building long term value?

Will we be here 50 years from now adding value to the latest and greatest or will we be just another footnote to business history.

Here is a thought:

A fashion is nothing but an induced epidemic.
~George Bernard Shaw

How about this?

Let’s always be the antidote!

What do you think?

One last comment from a very special source:

Dreams surely are difficult, confusing, and not everything in them is brought to pass for mankind. For fleeting dreams have two gates: one is fashioned of horn and one of ivory. Those which pass through the one of sawn ivory are deceptive, bringing tidings which come to naught, but those which issue from the one of polished horn bring true results when a mortal sees them.

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