Archive for October, 2009

Monday, October 26th, 2009

Tweet

Tweet, BBM, IM, ICQ, Ping, Email, Post, Call, Fax (still) – all are methods of communication that allow us to correspond quickly and efficiently.

  • The author of weeklyramble.wunderman.com has written an excellent article. You have made your point and there is not much to argue about. It is like the following universal truth that you can not argue with: When you need it, you can't find it or its not available. Thanks for the info.
  • A very late response...found this great post that so resonates with me. I also plead guilty as an almost-walked-into-a-car- while typing-on-my blackberry perpetrator; would have much to say, but limit to this rather long, spontaneous but thought-out reply: 1. We're too busy with being effective and efficient, to take the time to dream. Why? because we've been conditioned to keep ...
  • Centuries ago Blaise Pascal said: "I didn't have time to write a short letter, so I wrote a long one instead" If he were alive today he'd say something like "I didn't have time to write a short - and well-thought - mail, so I sent an instant reply instead" The same concept can be applied to products, presentations, strategic plans and proposals. It's ...
Monday, October 19th, 2009

Millions long for immortality

Fame and fortune. Your name in lights. Stardom!

Who doesn’t want a shot at it?

Monday, October 12th, 2009

Are you the person who brings your significant other a blanket knowing they will be cold?

Are you the person who brings your significant other a blanket knowing they will be cold?

Have you noticed that a great waiter, in any restaurant, knows when you want service; anticipates your needs; pours and serves before you ask?

  • I really thank to one who wrote this article. I have always been reading and writing texts like this in blogs. Also, I, as a daily writer, present my respects to everyone. I just watched videos like this in izlesene. I research in all areas. I think people must first research before writing.
  • David Ander says: "we should really stop categorizing ourselves as hunters and/or farmers in this business". I must respectfully disagree. The processes of direct marketing are very much like fishing and hunting (acquisition), crop and livestock farming (CRM/sales/...) and livestock maintenance (retention/loyalty/...). The aspects of care, anticipation, nurture and attention are all very much a part of good farming and ...
  • The skill of anticipating is not only valuable in client relations, but in marketing in general. Many successful products tapped a consumer need of which consumers weren't previously conscious (classic case = the Walkman). And while some marketing communications are necessarily reactive (customer service response), the truly business-building messages are proactive and stimulate interest or demand or purchase. Personally, ...